The Personal MBA: Master the Art of Business

A comprehensive distillation of the universal principles of business—value creation, marketing, sales, value delivery, and finance—without taking on $150k in business school tuition.

$19.49USD

Verified Mar 19, 2026

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Who Should Read This

Self-taught founders, freelancers, and engineers wanting a firm grasp of commercial business logic.

Core Lessons & Frameworks:

The 5 Core Parts of Every Business: Value Creation, Marketing, Sales, Value Delivery, Finance
The 12 Standard Forms of Value and how to choose the right model
Cognitive biases that systematically impair executive decision making

Recommended Companion Tools

Physical gear and systems that help implement the principles in this book.

Clean digital dashboard mockup showing client pipeline and revenue tracker on laptop

Best Value

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